Webcast Welcome Series

2022

There was a need for a video loop that could include more promoted content while viewers waited for the webcast to start. Traditionally, a static PowerPoint cover slide welcomed viewers, sometimes with a blurb promoting a recent publication or event.

Initially, the team planned to use a stock After Effects template, but I offered to create an original animation that could highlight specific features of the On24 platform we used.

The approach was a hit with internal stakeholders and caught the attention of our parent company, which requested the working files for their own webcast experience. This small shift made a big impression and set a new standard for viewer engagement.

Brand + Identity, Concept + Strategy, Art Direction, Design, Digital + Interactive, Motion + Video

Client: Western Asset Management















All templates include slides that consist of:

  • Western Asset intro and outro animations,
  • a branded webcast welcome slide,
  • a how-to ask questions animation,
  • an ad/promo message,
  • announcements for upcoming webcasts,
  • a technical tips animation, 
  • and a post-event survey reminder.









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